You have a great business and a slick website, now all you need is traffic. Of course, you want your website to be found easily, to attract the most relevant visitors and to encourage traffic that will translate to revenue. To achieve these aims there
In an ideal world, your AdWords campaign ought to be buying you clicks that are converted to new business. As paid search advertising is intent-based marketing, your ads should show up for internet searches with a strong purchase intent. Ideally, you want to be seen when
The marketing world has changed dramatically in recent years and Google AdWords is one of the platforms creating this change. For small, medium and large organizations it’s one of the most effective methods of paid online advertising available. AdWords gives small and mid-sized businesses the opportunity to